It’s an exciting time for crypto adoption and football, with the past few years seeing more and more partnerships coming to the fore. In the industry’s latest development, Sportsbet has signed a partnership agreement with Arsenal FC, a 13-time English Premier League champion. Sportsbet is an innovative crypto-focused sports betting company, and they are now the official betting partner of Arsenal FC. This interesting relationship has also been signed for three whole years.

Sports Betting & Football Clubs – A Match Made in Heaven

The COVID-induced lockdown affected the revenues of both the sports clubs and the sports betting companies. Due to disruption in the sports calendar worldwide, the fans were also left without any sort of gaming actions. Even the bettors and sports betting sites were not immune to the negative effects of the lockdown. They had to face a loss of millions of dollars in possible revenues. 

The sports betting industry saw the announcement of the 2020/2021 season of EPL as the light at the end of the tunnel. One of the most prominent companies that is capitalizing on this opportunity is They are not new to the world of football as they are already a principal sponsor of Watford FC, an English Championship team.

Exciting Times for Both Arsenal FC and Fans!

Arsenal FC fans are in for a treat as their partnership with Sportsbet will bring lots of exclusive offers and content for the global fanbase of Arsenal fans. Sportbet is celebrating its partnership with EPL’s iconic football club in style. They have planned some exciting exclusive Arsenal rewards and offers this season. Let’s take a look at some of the exciting stuff that Sportsbet has planned for the 2020/21 EPL calendar. 

Every week, there will be Arsenal FC promotions, which will feature signed merchandise giveaways, free bets on Sportsbet, jerseys, and many more. Sportsbet will also bring exclusive content in partnership with Arsenal FC for Arsenal fans and Sportbet customers. 

The Sportsbet team will be leveraging the direct access to the Arsenal men and Women’s team to develop interesting digital content. This content would engage over 80 million digital followers and fans of both Arsenal men and women teams.

Both Arsenal FC and Sportsbet fans stand a chance to win an amazing trip to game days, visits to the training ground, and access to pitch-side access to home games. Some fans will also get a chance to travel to a European away match alongside the Arsenal FC team. Both Arsenal FC and Sportsbet are equally excited about this partnership and looking forward to offering wonderful experiences for their fans. 

Peter Silvertone, Arsenal Commercial Director, believes that both Arsenal and Sportsbet share the spirit of innovation. He said that the club is proud of partnering with a company that is doing ground-breaking work in the fintech space. 

He continued further saying that the two brands would leverage the expertise of each other and bring wonderful experience and content to the tens of millions of Arsenal fans and the global customer base of Sportsbet. 

Tim Health, Founder of Coingaming Group, said that the 3-year partnership is something that they are really excited about. Arsenal is one of the most popular football clubs in the world, and a partnership with them is a huge venture for the Coingaming group. 

He also said that both Sportsbet and Arsenal FC are committed to driving innovation in their respective sectors. The partnership with Arsenal FC will enable Sportbet to promote crypto gaming at a large scale, and this will play a game-changer role in crypto gaming adoption.

Women’s Football

The partnership between Arsenal FC and also has a social responsibility aspect to it. Under their partnership, Arsenal coaches will inspire and nurture Estonia’s U19 women’s team through football clinics. This will help grow the popularity of Women’s football in Estonia. 

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